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Facts checked against both vendors on September 28, 2026.
This comparison carries a caveat: Obviously AI's website now states that it is an archive of how the product operated through 2025 and that the company is now Zams, which sells a different product for sales and revenue operations. Akkio has repositioned as an AI analytics and workflow platform for media agencies and data providers on quote-based pricing. Neither is the general no-code predictive modeling tool it once was. If you are a media agency, Akkio is the live option. If you wanted Obviously AI's no-code predictions, evaluate Zams on its own terms or look elsewhere.
Transform data into predictive power effortlessly, no coding needed.
Akkio and Obviously AI were for years the two names most often mentioned together for no-code predictive analytics: upload a table, pick a column to predict, get a model and an API. A buyer searching for that comparison in late 2026 will find both companies have moved. Akkio now markets itself as "the AI platform that automates campaign workflows" for media agencies and data providers. Obviously AI's site states "Obviously AI is now Zams. This site is an archive of how it operated through 2025."
This comparison describes what each site says today, including the archived Obviously AI plans and current Zams pricing, so a buyer can decide whether either fits.
Akkio today describes itself as an AI-native analytics platform that helps media agencies and data providers "activate all their data and knowledge across workflows to deliver better campaigns faster." Its home page lists Chat with Data, which turns internal documents and external signals into insights; no-code predictive modeling for audience segmentation and propensity; advanced reporting for performance measurement; media planning simulation to "forecast outcomes and guide investment"; and an extensible architecture that integrates with existing tools. Akkio states it is SOC 2 certified, HIPAA compliant and committed to GDPR. Its pricing page describes a single Enterprise AI Analytics Platform offering with full access to domain-specific agents, unlimited customization and integration, 24/7 priority support, enhanced security and compliance, and SaaS or embedded deployment.
Obviously AI, per its archived site, offered no-code predictive analytics from tabular data: classification for churn, lead conversion, loan repayment and fraud; regression for sales, pricing, yield and deal size; and time series forecasting. Models deployed as instant web apps, through a REST API or via Zapier, with a dedicated data scientist on paid tiers. The archived pricing page lists a Free plan with 1,200 predictions, one user seat, 1M rows of training data, 10 MB of files and CSV only; Startup for one use case, 100 MB of files and 1 million rows; SMB for three use cases, 1 GB and 100 million rows with a dedicated AI strategist; and Enterprise for five use cases, 10 GB and 250 million rows with SAML SSO, audit trails and private cloud. No dollar prices were shown for paid tiers. The footer now reads "Obviously AI, Inc. (d/b/a Zams)."
Akkio does not publish prices. Its pricing page presents one Enterprise AI Analytics Platform tier with "custom pricing based on unique needs," and its home page offers a demo request rather than self-serve sign-up or a free trial. Pricing is quote-based.
Obviously AI's archived pricing page shows no dollar figures for Startup, SMB or Enterprise; only the Free plan's limits are stated, and since the site is an archive there is no indication that any plan can still be purchased. The successor product, Zams, publishes its own prices: an automation platform with Basic at $125 per month for one user with 1,000 agent tasks, 10 enrichment tasks and 3 PDF pages; Pro at $1,208 per month for one user with 50,000 agent tasks, 1,000 enrichment tasks and 100 PDF pages plus SAML SSO, RBAC, observability and data residency; Team at $1,417 per month for twenty-five users with the same allowances; and Enterprise on contact pricing. Zams also lists an AI worker called Evan for meeting intelligence at $50 per month. These are prices for a sales and RevOps automation product, not for no-code predictive modeling.
Akkio wins by being a live, actively marketed product with a defined customer. If you are a media agency or data provider, its platform is built around your workflow: campaign performance reporting, audience and propensity modeling, media plan simulation and chat over internal documents. The compliance posture (SOC 2, HIPAA, GDPR) and the choice of SaaS or embedded deployment answer what an agency's IT and legal reviewers will ask.
Akkio also retains the no-code predictive modeling that defined both companies originally, now framed as audience segmentation and propensity inside the agency workflow. The trade-off is that it is sold as an enterprise platform with no listed self-serve plan, free tier or public price, so it does not fit a small team that wants to try a model this afternoon.
In its archived form, Obviously AI's advantage was accessibility. The Free plan gave an individual 1,200 predictions and 1 million rows of training data with no sales call, and the plan ladder was organized by use cases and data volume rather than industry, so a startup in any sector could start small.
None of that is purchasable today according to the site itself. What the company now offers as Zams has a different proposition: always-on AI workers and an automation platform connecting to Salesforce, HubSpot, Gmail, Slack, LinkedIn and other business applications. If your need is revenue operations automation rather than predictive modeling, Zams may win outright, and it publishes prices where Akkio does not. As a no-code prediction tool, Obviously AI no longer competes.
Pick Akkio if you are a media agency or data provider that wants an AI analytics layer over campaign data, with predictive modeling, reporting and planning simulation in one place, and you are prepared for quote-based pricing and a demo-led sales process.
Do not plan a purchase around Obviously AI. Its site is an archive, its paid plans show no prices, and the company operates as Zams. Evaluate Zams only if your requirement is sales or RevOps automation, where Basic at $125 per month is a self-serve entry point. If what you need is general no-code predictive modeling on tabular data, neither is the right answer today; look at the AutoML tiers of broader platforms or at general AI assistants with data analysis features.
Built from each tool's listing. Vendors can update their own listing after claiming it.
Pricing is quote-based. Akkio's pricing page lists a single Enterprise AI Analytics Platform tier with custom pricing and no published free trial or self-serve plan.
Obviously AI's site is an archive; its Free plan listed 1,200 predictions and 1 million rows, and Startup, SMB and Enterprise showed no dollar prices. The successor Zams lists Basic at $125 per month, Pro at $1,208 per month, Team at $1,417 per month for twenty-five seats, and Enterprise on contact pricing.