About HubSpot
HubSpot is a customer platform built on a shared Smart CRM, with hubs for marketing, sales, service, content, data and commerce. The linked page is the CRM entry point: contact management with automated actions, static and dynamic list segmentation, import and export, reporting dashboards, a shared inbox, user management, data sync with third party apps, an app marketplace and a mobile app, all starting from a free tier the vendor says never expires.
It serves sales, marketing and service teams from startups to enterprises. AI now runs through Agent Hub, where prebuilt agents work from CRM data: campaign, content and nurture agents for marketing, a prospecting agent that watches accounts for buying signals and reaches out, a customer agent that resolves common support questions around the clock, and a data agent that answers questions about any contact or company. Agent Builder creates custom agents, and AI usage is metered through HubSpot Credits, with included credits, credit packs and pay as you go.
Pricing is published in US dollars and varies by hub and tier. Free tools cost $0. Starter editions are listed at $7 per month per seat, with the Starter Customer Platform bundling the Starter edition of every hub for small businesses. Sales Hub Professional is $90 per month per seat. Marketing Hub Professional is $800 per month and Marketing Hub Enterprise $3,600 per month, both sold through sales. A current promotion pairs Sales Hub with Revenue Hub Professional at $57 per month per seat or Enterprise at $98 per month per seat billed annually. Buyers can price a bundle of hubs and seats on HubSpot's calculator.