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Facts checked against both vendors on September 28, 2026.
Claude is the better choice for serious writing, coding and analysis on its own: Pro at $20 a month includes Claude Code, Research and the Design, Slides, Docs and Science tools. Google Gemini is the better choice if you want an assistant woven into Gmail, Docs and Drive with storage, video generation and YouTube Premium in the same $19.99 subscription, or if you want a $4.99 entry plan. Choose on where your work happens, not on the headline price, because at $20 the two are nearly identical.
Claude and Gemini are priced almost identically at the individual level and very differently in what they bundle. Anthropic sells Claude as a focused assistant: the model, a coding agent, research, and tools for producing documents, slides and designs. Google sells Gemini as the front door to a Google AI subscription that also carries Drive storage, Gemini inside Workspace apps, Flow video credits, Jules for coding and YouTube Premium.
For a team, the comparison is between Claude Team and Enterprise seats and Gemini Enterprise seats, which start within a dollar of each other. The facts below come from Anthropic's and Google's own pricing and help pages as checked in September 2026.
Claude is Anthropic's assistant on web, desktop and mobile. The pricing page lists web search, file creation, code execution, memory, artifacts, connectors and skills on every plan including Free, with Sonnet and Haiku models and up to 5 projects. Pro and above add Claude Code for agentic coding in the terminal, Claude Design, Slides and Docs, Claude Science, Research, project collaboration and Opus. Team adds central billing, SSO, enterprise search and admin controls; Enterprise adds SCIM, audit logs, role-based access, custom data retention, a HIPAA-ready option and Claude Security.
Gemini is Google's assistant and the centerpiece of the Google AI plans. The free tier includes Gemini 3.6 Flash, varying access to Gemini 3.1 Pro, image generation and editing, Deep Research, Gemini Live, Canvas, Gems, limited Google Flow and Gemini Notebook. Paid tiers add video generation, Flow credits, Gemini in Gmail, Docs and Vids, Jules for asynchronous coding, Google Antigravity, Gemini in Chrome with auto browse, Home Premium, YouTube Premium and terabytes of storage. Gemini Enterprise is the organizational offer with connectors, a workflow builder and prebuilt agents.
Claude Free is $0. Pro is $20 a month, or $17 a month on an annual subscription billed as $200 up front, and adds Claude Code, Design, Slides, Docs, Science, Research, project collaboration, more models including Opus and 5x the usage of Free per session. Max is $100 a month for 5x Pro usage or $200 a month for 20x, monthly only, with higher output limits and priority access during high traffic. Team Standard seats are $20 per seat a month billed annually or $25 monthly, Team Premium seats are $100 billed annually or $125 monthly with 5x the usage of Standard, and Team runs from 2 to 150 people. Enterprise is $20 per seat a month billed annually plus usage that scales with model and task.
Gemini's free tier is $0 with 15 GB of storage. Google AI Plus is $4.99 a month with 2x the usage of Free, video generation and Daily Brief, 200 Flow credits, Gemini Omni Flash, Gemini in Gmail and Vids and 400 GB of storage. Google AI Pro is $19.99 a month with 4x the usage of Free, 1,000 Flow credits, higher access to Gemini 3.1 Pro, Deep Search and agentic capabilities, Jules with higher limits, entry limits for Google Antigravity, Gemini in Gmail, Docs and Vids, Gemini in Chrome with auto browse, Google Home Premium Standard, YouTube Premium Lite and 5 TB of storage. Google AI Ultra is $99.99 a month for 5x usage or $199.99 a month for 20x, with first access to Deep Think and Gemini Spark, 10,000 or 25,000 Flow credits, the highest Jules and Antigravity limits, Project Genie, the YouTube Premium individual plan and storage from 20 TB. Gemini Enterprise starts at $21 per seat a month for the Business edition, capped at 300 seats, and $30 per seat a month for the Standard and Plus editions with unlimited seats and features such as VPC Service Controls and customer-managed encryption keys.
Producing work. Pro includes Claude Code, which is a full coding agent for the terminal, plus Design, Slides, Docs and Science. Artifacts, file creation and code execution are available even on Free. Gemini's coding tools, Jules and Antigravity, start at AI Pro and are rate limited by tier, and its document tools are the Workspace apps rather than an in-chat builder.
A plain product. You pay for the assistant and its usage, not for storage or a video subscription. Max 5x and Max 20x are the same product with more capacity, and Team Premium seats give a few heavy users 5x headroom without moving the whole team.
Compliance controls at a low seat price. Enterprise is $20 per seat a month billed annually plus usage and includes SCIM, audit logs, role-based access, custom data retention, a HIPAA-ready option and Claude Security. Gemini Enterprise's advanced security features sit on the $30 Standard and Plus editions.
The bundle. At $19.99 a month, Google AI Pro is one cent under Claude Pro and adds 5 TB of storage, Gemini in Gmail, Docs and Vids, 1,000 Flow video credits, Google Home Premium and YouTube Premium Lite. If you already pay Google for storage or YouTube, the assistant is close to free.
The low and free ends. Google AI Plus at $4.99 a month has no Claude equivalent. The free tier includes Deep Research, Gemini Live voice, Canvas, Gems and image generation and editing; Claude Free excludes Research and includes no video or voice mode on its pricing page.
Media. Video generation through Flow, image generation and editing, and Nano Banana Pro access are part of the Google AI plans. Claude's pricing page lists file creation, artifacts, Design and Slides, but not image or video generation.
Pick Claude if you code, write long documents or build analyses and want a coding agent and research tools in a $20 plan, if you want a product that is only the assistant, or if you need Enterprise controls such as SCIM, audit logs and custom data retention at $20 per seat plus usage.
Pick Gemini if you work inside Gmail, Docs and Drive, if you want image and video generation, storage and YouTube Premium in the same subscription, or if you want to start at $4.99 a month. Organizations already on Google Workspace should evaluate Gemini Enterprise's connectors and workflow builder before adding a second vendor.
Built from each tool's listing. Vendors can update their own listing after claiming it.
Free is $0. Pro is $20 a month or $17 a month billed annually. Max is $100 a month (5x Pro) or $200 a month (20x Pro), monthly only. Team Standard is $20 per seat a month billed annually or $25 monthly; Team Premium is $100 billed annually or $125 monthly. Enterprise is $20 per seat a month billed annually plus usage.
Free is $0. Google AI Plus is $4.99 a month, Google AI Pro $19.99 a month, Google AI Ultra $99.99 a month for 5x usage or $199.99 a month for 20x. Gemini Enterprise starts at $21 per seat a month for the Business edition and $30 per seat a month for Standard and Plus editions.
