About QoQo
QoQo is an AI companion for user experience designers, offered as a Figma plugin in beta. It is meant to help designers get a broad, organized picture during early research and discovery, using generated content in place of dummy text and surfacing insights from public knowledge.
Based on the designer's input, it generates cards for tasks including user personas with goals, needs, motivations and frustrations, journey maps, information architecture, affinity maps, design briefs, discovery questionnaires and user interview material. It also provides UX copywriting, a chat assistant and document chat, and a history of past output. Results can be copied to the clipboard or turned into sticky notes. The vendor states it is powered by OpenAI and says it should be used alongside a designer's own user research rather than replacing it, since it has no knowledge of a specific context that lacks published qualitative material.
The site targets design agencies, internal teams and startups, and individual freelancers who want to move faster at the research stage with limited budgets.
The Professional plan is listed at $4 per month for one user with unlimited access, with a free trial and a yearly billing option shown at a 40 percent discount. Prices exclude VAT. The product was created by a team of designers and engineers whose backgrounds are listed on the about page.