rex.fit

Rex is an AI calorie tracker and nutrition coach that works through WhatsApp, from a company whose site is branded Re.fit. Users send a photo of a meal or text what they ate, and Rex logs the calories, protein, carbs and fats. It also logs workouts described in plain language, suggests workouts, and sends a daily report with personalized feedback on diet and lifestyle. An AI body scanner estimates body metrics from photos as an alternative to BMI. The company also announces the Drop, described as a nutrition tracking wearable that uses computer vision and AI to record what the wearer eats automatically through the day. It is offered for pre order. The site also lists free tools including an AI meal planner, a TDEE calculator and a BMI calculator. For businesses, Rex offers white label solutions for gym chains and app builders. The integration is customized per client with rebranding, local language translation, tailored AI and API access to customer data where available. Features include meal logging by photo, barcode or text with a breakdown of calories, protein, carbs, fats, sugar and fiber, personalized recipes and meal plans, workout logging, experimental 3D body scans with body fat percentage, an admin panel, progress dashboards and daily or weekly nutrition reports. The vendor says a branded assistant can launch in two weeks. Pricing is not published on the site. The Drop price and API plan costs are not shown.