About Sitefire
Sitefire is a marketing suite for what it calls the agentic web: it shows how AI assistants talk about a brand and helps the brand win leads from answer engines. It tracks which prompts mention the brand across ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews and AI Mode, benchmarks share of voice against competitors, and identifies the domains and URLs that drive citations.
It is built for marketing teams. Agent Analytics separates human referrals from bot traffic so teams can measure the return from AI search. Sitefire Agents take on page and off page action: they research what earns citations in a category, write brand aligned articles and push them to CMS platforms such as Webflow and Framer as drafts for approval, improve existing content, and pursue earned media and user generated content. Spark, an assistant available in the product and through MCP, produces SEO and GEO reports and content recommendations on request. During onboarding, monitored prompts are generated from real Google search volumes.
Lite costs $249 per month and tracks 150 prompts on three answer engines, with 8 action briefs, 3 AI optimized articles, MCP access and Google Search Console integration. Pro costs $499 per month and raises that to 300 prompts, 30 sentiment tracked prompts, 18 briefs and 8 articles, adding CMS integration, a Brand Kit, personas, Agent Analytics and an onboarding call. Both carry a 7 day free trial. Enterprise is custom priced and delivered as a done for you service.
Sitefire is backed by Y Combinator.