About GROK (XAI)
Grok is the family of AI models and assistant apps built by xAI, now operating as SpaceXAI. The x.ai site presents Grok as a chat assistant on web, iOS and Android, with image and video generation under the Imagine name, a voice mode, a coding tool called Grok Build, and Grok Bot, a shared AI teammate for teams. The current flagship model named on the site is Grok 4.7, and the assistant can search the live web and X in real time.
Individuals use the consumer apps, teams use Business and Government offerings with admin controls, and developers reach the models through a usage priced API with a console, documentation and SDK examples in Python and TypeScript. The API is compatible with the OpenAI client library. Enterprise customers can arrange custom rate limits, single sign on, directory sync, audit logging, data residency options and invoiced billing through sales.
The pricing page lists a Free plan at $0 per month with generous limits, voice mode and real time web and X search. SuperGrok is $30 per month and adds Grok 4.7, Grok Bot access, connectors, higher rate limits and image and video generation. SuperGrok Plus is $100 per month and adds 1080p video creation, significantly higher usage and priority access. SuperGrok Lite, SuperGrok Heavy, Business and Enterprise tiers are also listed, with Enterprise priced through sales. The listed URL is the xAI company home page rather than a dedicated Grok product page.