Helium 10

Helium 10 is a software suite for sellers on Amazon, Walmart and TikTok Shop that covers product research, keyword research, listing optimization, advertising, inventory and profit reporting from one dashboard. Its AI layer is Helium, an agent that reads the seller's own data to diagnose problems, surface opportunities and recommend optimizations across keywords, listings, ads and operations, and Helium 10 MCP connects that data to Claude, ChatGPT or another LLM. It serves new and established marketplace sellers, brands expanding across marketplaces and agencies supporting brand clients. Tools include Black Box and Xray for product research, Cerebro and Magnet for keywords, Keyword Tracker, Listing Analyzer and an AI listing builder integrated with keyword research, rules based ad automation with dayparting, inventory management, a managed refund service, profit and loss reporting, and a Chrome extension covering Amazon, Walmart and TikTok Shop. Training programs Freedom Ticket, Ads Academy and a TikTok Shop academy are bundled. Pricing is published in US dollars. Platinum is $129 per month or $99 per month billed yearly, positioned for brands up to $100K in yearly sales. Diamond is $359 per month or $279 per month billed yearly and adds the Helium agent, MCP access up to 1,000 calls, ad automation, inventory management and profit reporting. Enterprise starts at $1,499 per month billed annually with a dedicated success manager, larger ad budgets, ten or more seats and up to 5,000 ASINs. A limited free plan exists. Add ons include extra keyword tracking from $19 per month, Market Tracker 360 from $650 per month and additional MCP capacity from $50 per month.