Instantly

Instantly is a sales engagement platform for cold email outreach combined with a B2B lead database. It lets teams find leads, write and personalize emails, send campaigns from many mailboxes and handle replies, with an AI Copilot that can take a request in chat and build a campaign from lead search through copy. AI Sales Agents and Reply Agents can run parts of outbound on their own. It is used by founders, sales teams, lead generation agencies and consultancies that run outbound for clients. Core capabilities include unlimited email accounts and warmup, a database the vendor puts at more than 450 million B2B leads, waterfall work email enrichment across several providers, a web researcher agent, an AI email writer with access to major LLMs or the user's own API key, workflows that route and tag leads when they visit a site, reply or book a meeting, a unified reply inbox and advanced deliverability features. Revenue reporting tracks opportunities, pipeline and conversions, and a ChatGPT connection handles outbound tasks through conversation. Pricing is published for bundles and for separate products. Bundles cost Starter $94 per month, Scale $194 per month and Agency $555 per month, or $85, $175 and $500 with the 10 percent annual discount. Outreach plans alone are Growth at $47 per month, Hypergrowth at $97 per month and Light Speed at $358 per month. Lead credit plans are Growth Credits at $47 per month, Supersonic at $97 per month and Hyper Credits from $197 per month. Instantly also runs a Solution Partner program for agencies, paying commission of 20 to 35 percent on referred and managed accounts.