About Magnific AI
Magnific is an AI creative platform for image, video, audio and 3D production, and the brand under which Freepik now operates. It gathers a broad set of generative models into one workspace and emphasizes directing output rather than simply generating it, with character consistency, brand controls, shot direction and reproducible workflows.
The suite covers image generation, editing, resizing and upscaling, including the upscalers the company originally became known for; video generation and editing aimed at cinematic work and campaigns; audio with custom voices, music and sound effects; and 3D scene building from an image. Spaces is a node based canvas where teams explore options, automate steps and collaborate. A macOS desktop application runs the same account, credits and tools in a native window. For programmatic use there is an MCP server that connects the platform to assistants such as Claude, ChatGPT and Cursor, along with image, video and audio APIs and plugins including one for ComfyUI. A library of stock photos, videos, vectors and layered design files is bundled with every plan.
Prices are localized by region, and the page served to an Australian visitor quotes Australian dollars excluding VAT and local taxes. It shows Premium at A$18.50 per month billed annually with a figure of A$27 alongside, Premium+ at A$45 with A$60 alongside, and Pro Starter at A$109.50 with A$146 alongside. Plans are credit based: 240,000 credits a year on Premium, 600,000 on Premium+, and 1.5 million or more on Pro Starter, valid for a year with no monthly reset and toppable at any time. Team plans sit on a separate tab.
The rename is recent enough that the site still carries a notice explaining that Freepik is now Magnific.