About Notch
Notch is an autonomous growth marketing agent for Meta and TikTok advertising. Each morning it reads the ad account's performance data, scans competitors and current trends, and flags creative fatigue, budget issues and opportunities. Each week it produces a batch of finished ads, both video and static, for a human to approve, then launches them through the Meta Ads API, runs structured A/B tests and reports on spend, results and the next testing agenda. Communication and reporting happen in Slack.
It is built for ecommerce and DTC brands and for agencies that want to multiply creative output without adding headcount while keeping final approval with a person. A Brand Brain memory stores what the agent learns so results compound over time, and teams can run several agents split by product, market or angle. Notch is a verified Meta partner and integrates directly with the Ads API rather than through a browser workaround.
Pricing is not published. Notch offers custom enterprise pricing per team, and the route in is to book a demo and discuss the team's workflow and options.
The vendor states on its site that it is moving to enterprise, so smaller advertisers should confirm minimum commitments before booking a call.