OpinioAI

OpinioAI now trades as SYMAR, a synthetic market research platform from OpinioAI International in the Czech Republic. Instead of recruiting human panels, teams run surveys, focus groups, one on one interviews and creative tests against synthetic respondents: personas built on large language models and layered with behavioral models that simulate how a defined customer segment decides. Results come back in hours rather than weeks, with analysis and insight generation built in. It is designed for insights, marketing, product and strategy teams that need to validate a message, a concept or an advertisement before committing budget, and it is usable by non specialists as well as trained researchers. Personas can be customized by demographics, psychographics and behavior, and a synthetic memory feature gives each one contextual background. The platform evaluates images, video and copy, tests value propositions and messaging, and can be fine tuned on proprietary data through custom models. Pricing is published in two plans. SYMAR Project costs €99 or $119 per month and includes 400 credits per month, all foundational models, standard synthetic segments, focus groups and interviews, creative evaluation and basic data analysis. SYMAR Program starts at €199 or $239 per month with a flexible credit volume and a minimum of 1,000 credits per month. Proprietary data ingestion, custom model building, single tenant infrastructure, enablement sessions and custom feature development are priced separately as add ons.