About Setter AI
Setter AI is a text based AI appointment setter that follows up new leads and books them into a sales calendar. When a lead submits a form, the agent sends a first message within about ten seconds over WhatsApp or SMS, holds a qualifying conversation, keeps following up until the lead replies or books, lets the lead book a slot inside the chat and then sends reminders to reduce no shows.
It is aimed at businesses with steady lead volume, such as high ticket sales teams and real estate, that want faster lead response without hiring more SDRs. The agent works inbound through a website setter and outbound over WhatsApp and text, is trained on the business, and can have its tone, language and conversational style tailored to the brand, with no prompting required from the customer. It connects to any lead form, Zapier, calendars and Calendly, and the company says it books meetings directly into Calendly. Higher tiers add done for you onboarding, custom integrations and Zoom support.
Pricing is published in credits, and the FAQ describes it as per lead pricing that gets cheaper with volume. On monthly billing, a limited period offer shows $497 per month for 1,000 credits, $2,297 for 5,000 credits and $3,497 for 10,000 credits, each doubling a base allowance of 500, 2,500 and 5,000 credits. On yearly billing the tiers are $397 per month for 12,000 credits, $1,997 for 60,000 credits and $2,997 for 120,000 credits. All plans advertise unlimited messages and unlimited agents. The page does not say how many credits a single lead uses.