About Simplified
Simplified is a marketing platform that has reorganized itself around AI agents. Its lead agent, Riley, takes a brief and runs a campaign from planning through creation, approval, publishing and reporting: designs, video, copy, captions and ad variations are produced in the brand's style and queued as drafts, and nothing goes live until a person approves it.
It is aimed at founders and lean teams who run marketing without a department, agencies managing separate client workspaces with their own brands and approval chains, and automation builders who want to plug their own agents into a marketing execution layer. A Brand Kit stores colors, fonts, voice, products and approved examples. Channels connect natively to TikTok Ads, Meta Ads, LinkedIn, Instagram, YouTube and more than ten social networks, with a unified inbox, planner and analytics that feed results back into the next brief. An open source MCP server lets Claude, Codex, Cursor and similar tools drive Simplified, and a CLI, API and webhooks cover custom workflows. Assets created remain the user's property after cancellation.
Simplified publishes Starter from $79 per month, covering 5 campaigns a month, 100K AI words, 100 AI designs, 50 AI videos, 7 social accounts, one seat, 5 GB of storage and one brand kit. Pro raises that to 15 campaigns, 3 seats, 15 social accounts, 5 AI agents and API access, and Business to 40 campaigns, 7 seats, 30 social accounts, 100 GB of storage, unlimited brand kits and external client approval. The page's plan data lists Starter at $59 to $79 per month, Pro at $99 to $119 and Business at $199 to $239 depending on billing term. Extra campaigns are $10 each on any plan, and add ons include extra social accounts at $5 per month, bulk scheduling at $19, extra brand books at $35 each and extra users at $10.