About SugarCRM
SugarCRM is a sales CRM for business to business companies, now presented on its own site as SugarAI (formerly SugarCRM). It combines customer, product and sales data in one system and layers domain specific AI on top to surface hidden opportunities, flag deals at risk and recommend next steps, alongside the standard account, lead, opportunity, quote and activity management a sales team needs.
The company targets account based industries, where reps manage many existing accounts and growth comes from retention, upsell and cross sell. Guided sales processes and business process management give reps a predictable workflow, pipeline management and analytics support forecasting, and the platform can be configured to match how a company sells. AI features include summaries of years of customer interaction history before a meeting, live deal health insights, and Sugar Intelligence, Sugar Predict and Smart Guides. Beyond the core sales product, the pricing page also lists marketing, service, enterprise and predictive editions.
Published pricing for the sales product is per user per month, billed annually, in US dollars, with a 15 user minimum. Standard costs $59 and covers core account, lead, opportunity, quote and pipeline management, reporting and basic support. Advanced costs $85 and adds mail and calendar integration, case management, bug tracking and standard support, with Sugar Intelligence, Sugar Predict and Smart Guides marked as available. Premier costs $135 and adds geo mapping, Discover, double the file and data storage, enhanced support and a LinkedIn connector.
The 15 user minimum makes it a poor fit for very small teams. The company operates localized sites for the Americas, Europe and Asia Pacific.