The Brief

The Brief is an advertising production platform that turns brand assets and product catalogs into finished ads. It unifies generation, adaptation, publishing and optimization in a single workspace, so a marketing team can move from a concept to a complete, on brand ad set without passing files between a design tool, a resizing tool and an ad manager. Outputs stay fully editable rather than arriving as flat renders. The platform is aimed at in house marketing teams, agencies and solo designers who ship large volumes of creative. Ad Studio is the main editor: it imports PSD and Figma files, generates size and format variations automatically, and animates with timeline editing and a tool called Magic Animator. Canvas is an infinite board for collecting competitor ads and generating images or video with models including Nano Banana, Veo and Sora. A Create Agent produces static, animated and video ads from a prompt plus brand context, and supporting features cover copywriting, translation for multiple markets, background removal, feed driven ad builds, A/B testing and direct publishing or ad serving across more than 40 networks. Pricing is published by plan rather than by credits. Pro is $29 per month, billed annually at $348, for a single seat. Ultra is $79 per month, billed annually at $948, adding ad serving, translation and automated A/B testing. Team is $49 per seat per month, billed annually at $588 per seat, for two to ten people. Enterprise is quoted, with monthly, quarterly or annual usage based contracts covering feeds, API distribution, DAM integrations and SSO. A seven day trial is offered without a card. The company states that The Brief was formerly known as Creatopy.