Traces

Traces is an AI video analytics platform for CCTV and surveillance footage. It applies generative AI to the cameras a business already has, so that security, retail and transport teams can extract actionable data from video and lower ongoing operating costs. The platform is organized around several solutions. Instant Alarm uses generative AI to filter and verify alarms rather than only suppressing false ones, and the vendor says it processes over one million alarms a week. Forensic Search lets investigators find targets across thousands of videos at once, and a text prompt video search finds relevant footage in plain language. Other listed capabilities include video understanding, anomaly detection and face blurring for anonymized review, along with custom orders. Integration options include an open API, on premises deployment as a standalone system, and a hybrid mode that uses edge AI appliances for lower latency. The security page describes a multi cloud setup across AWS and Google Cloud, AES 256 encryption at rest, automatic multi region backups, regional data residency, active monitoring and regular penetration tests, and government agencies can request AWS GovCloud deployment. Traces does not publish pricing. Access is through a demo request and a sales conversation.