About Yarn
Yarn is a video product for go to market teams that want to produce short form content at volume. It is positioned around agentic workflows: the product can produce videos autonomously, including generative overlays, agent made demos, talking head clips and visual effects, and it exposes MCP access so that AI agents can generate video and manage brand assets through it. A desktop download is offered alongside a demo booking route.
It is built for content, growth and marketing teams at startups. Brand kits keep fonts, colors and styling consistent, a media library holds source assets, and captions, sound effects and music are included. Integrations listed on the pricing page cover Figma, Google Slides, Notion, YouTube and CRM systems, and higher tiers add custom playbooks, a team built template and brand library, API access and SAML single sign on.
Pricing is published in four tiers. Free costs $0 per month for one user with MCP access and what the vendor calls generous usage limits. Starter costs $50 per month for up to three seats, monthly credits and brand kit setup. Growth, for up to 25 seats with multiple brand kits, five custom playbooks, CRM integrations and dedicated onboarding, is custom priced. Enterprise, with custom credit volumes and API access, is also custom priced.