About KITI AI
KITI AI is a consumer service that turns viral recipe posts into ready to order grocery kits. A user pastes a link to a trending recipe from a social media creator, and the service, which the vendor describes as powered by AI, builds a structured recipe page with the ingredients, metric quantities and method, then links the whole shopping list to a basket at the online grocer Ocado so the ingredients can be bought in one step. The site also works as a browsable catalog of the kits already built, organized by hashtag, by recipe and by creator.
It is aimed at home cooks who see a dish on Instagram or TikTok and want to make it without transcribing the ingredients by hand, and at food creators whose recipes gain a shoppable version. Each recipe page shows the creator's handle, the ingredient list, the instructions and a short share link alongside the purchase button. At the time of writing the vendor states that 742 kits have been created, and a chat widget on every page takes requests for new ones.
Pricing is not published and there is no subscription; the user pays the grocer for the basket. The service is made by 22222 Labs, its terms of service page currently reads only "coming", and the grocery link points to a single UK retailer, so buyers should treat it as an early stage consumer project rather than a business tool with a service agreement.