Sprout Social

Sprout Social is a social media management platform for organizations that plan, publish, engage and report across many networks from one place. It covers scheduling with optimal send times, a shared inbox for customer messages, analytics tied to business goals, social listening for trend and brand monitoring, influencer marketing and employee advocacy. It is built for marketing, customer care and communications teams, from small teams with a handful of profiles to enterprise groups that need workflows, permissions and integrations with Salesforce, Zendesk, Slack and Shopify. Networks include TikTok, Instagram, LinkedIn, Threads, Pinterest, Reddit and WhatsApp. AI shows up as Trellis, an AI teammate on the entry plan and an AI agent from Standard upward, AI Assist for enhancing posts and replies, sentiment analysis and AI driven creator discovery in the influencer product. Review management, competitor and paid insights, message tagging, spike alerts and an API arrive at the higher tiers. Pricing is per seat. Essentials is $79 per seat per month billed annually, or $99 billed monthly, for five profiles. Standard is $199 per seat per month billed annually for five profiles with the inbox and collaboration tools. Professional is $299 per seat per month billed annually with unlimited profiles, and Advanced is $399 per seat per month billed annually with the Sprout API, helpdesk integrations and productivity reports. Enterprise is custom. Listening, Premium Analytics, Influencer Marketing and Employee Advocacy are sold as add ons priced through a demo.