Clay

Clay is a go to market data and workflow platform that consolidates more than 200 data providers, AI research agents and automation into one workspace. Teams build target lists, enrich contacts and companies through waterfall enrichment that queries providers in turn until it finds a match, and push the results into CRMs, sequencers and ad platforms. It is used by sales reps for prospecting and account research, GTM operations teams for CRM enrichment, territory planning and TAM sourcing, and marketers for lead scoring, inbound automation and ABM. Claygents are AI agents that research companies and people across the web; Signals and Intent track job changes, promotions, funding and company news; Audiences centralize first and third party data and sync to LinkedIn, Meta and Google ads; Workflows and Functions orchestrate multistep automations; Sequencer handles native messaging; and MCP for Reps brings Clay data into other AI tools. Pricing is published in four tiers with a 14 day Pro trial and no card required. Free costs $0 with 500 actions and 100 data credits per month, unlimited seats and tables, and up to 200 rows per table. Launch starts at $167 per month ($1,800 per year with a 10 percent annual discount) with 15,000 actions and 3,000 credits per month, phone enrichment, job change signals and email campaigns. Growth starts at $446 per month ($4,414 per year) with 40,000 actions and 6,000 credits, CRM auto sync, data warehouse and HTTP API connections, webhooks, web intent signals and priority support. Enterprise is custom on an annual commitment from 200,000 actions and 100,000 credits per month, adding SSO, RBAC and a dedicated growth strategist.