Crystal

Crystal, from Crystal Knows, is an AI coach built on the user's personality profile and goals. It works across three connected apps: Personality, where users take six assessments and read a full profile of how they think and communicate; Vision, where they draft future snapshots and set goals across career, lifestyle and relationships; and Rhythm, which runs daily warm ups, cool downs and reflections, plus weekly, monthly and quarterly reviews. Crystal starts conversations on a schedule the user sets and keeps a running log of every goal, commitment and reflection. The core app is for individuals who want regular coaching at a fraction of the cost of a human coach, and the wider product line serves businesses. Crystal Assessments produces facilitator reports for individuals, pairs, teams, conflict, onboarding and meetings without participants needing their own licenses. Crystal Predictions builds personality profiles of sales prospects, a Chrome extension shows personality insights on LinkedIn profiles, and an API is available for developers. Pricing is published. The Free tier costs $0 with no time limit. Crystal Premium is $49 per month or $490 per year, and teams can buy Premium at $49 per seat per month. Assessments is sold in three capacity tiers: Basic at $99 per month ($990 yearly) for 5 participants and 5 reports, Pro at $249 per month ($2,490 yearly) for 20, and Max at $499 per month ($4,990 yearly) for 50. Predictions starts at $59 per month or $590 yearly for 20 prospect profiles, and the API is pay per call. Founded in 2015 in Nashville, Crystal began as a pre meeting personality intelligence tool for sales teams and has since repositioned its flagship product as a personal AI coach.